Privacy policy
Last updated: July 17, 2026
At Cerchron, we are committed to protecting your privacy and ensuring that your personal data is handled in a secure and transparent manner. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, purchase our watches, or interact with our services. By using our website, you agree to the practices described below.
1. Data Controller
For the purposes of the General Data Protection Regulation (GDPR), Cerchron LLC is the data controller of your personal data. For any privacy-related requests, please contact service@cerchron.com.
2. Personal Data We Collect
Information you provide
When you place an order or contact us, we may collect: full name; billing and shipping address; email address; phone number; payment confirmation details; order history and product preferences; and messages sent to our support team. This information is necessary to process your purchase, provide after-sales service, and manage warranty-related requests.
Information collected automatically
When you browse our website, we may collect your IP address, device and browser type, navigation behaviour, and the pages viewed and time spent on the site. This helps us improve performance, security, and your shopping experience.
Payment data
Payments are processed through secure third-party providers. Cerchron does not store full credit card information.
3. Legal Bases for Processing (GDPR)
We process your personal data under the following legal bases:
- Contractual necessity — to process and deliver your order;
- Legitimate interest — to improve our services, prevent fraud, and optimise the website;
- Legal obligation — to comply with applicable laws;
- Consent — for marketing communications and non-essential cookies.
4. How We Use Your Personal Data
We use your data to process and ship your orders; send order and delivery updates; provide customer and warranty support; improve our website and services; prevent fraudulent transactions; and send exclusive offers and product launches (only if you opt in).
5. Sharing Your Data
We only share your data when necessary with payment providers; shipping and logistics partners; our e-commerce platform and website infrastructure; and analytics and marketing tools. All partners process data in compliance with the GDPR. We never sell your personal data.
6. International Data Transfers
As a global watch brand, your data may be processed outside your country. Whenever data is transferred outside the EEA, we ensure appropriate safeguards such as Standard Contractual Clauses approved by the European Commission and the use of GDPR-compliant service providers.
7. Data Retention
We retain personal data only for as long as necessary to fulfil your orders, provide after-sales and warranty support, meet legal and tax obligations, and resolve disputes.
8. Your GDPR Rights
If you are located in the European Economic Area, you have the right to access your personal data; correct inaccurate data; request deletion of your data; restrict or object to processing; request data portability; and withdraw consent at any time. To exercise your rights, contact service@cerchron.com. You also have the right to lodge a complaint with your local data protection authority.
9. Cookies
We use cookies to ensure proper website functionality, remember your preferences, analyse performance and traffic, and provide personalised advertising where permitted. You can manage cookie preferences through your browser settings.
10. Data Security
We apply appropriate technical and organisational security measures to protect your personal data. However, no online system is completely secure.
11. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices.
12. Children's Privacy
Our products are intended for adults. We do not knowingly collect personal data from individuals under the age of 16.
13. Updates to This Policy
We may update this Privacy Policy to reflect operational, legal, or regulatory changes. The latest version will always be available on this page.
Contact
For any privacy-related questions: service@cerchron.com